Technology Innovations

Indian Startup Uses Live Traffic Heatmaps To Provide Cabs

Posted on: 19 August 2013


Getting a cab in Indian metro cities is a tough task. It’s even harder in India’s financial capital – Mumbai, Maharashtra, because there are fewer of them plying the streets. For Mumbai’s 15 million populace, there are just 60,000 taxis available.

A Mumbai-based startup Olacabs has devised a clever technology in hope of closing the gap between India’s infrastructure issues and providing a cab more reliably than its peers. It gives each of its drivers an Android phone to take bookings. And each phone is enabled with an Olacabs application that helps to form a live heatmap of traffic in the cities, and notify the driver of the jams.

The booking information is also crunched by Olacabs to help predict taxi demand ahead of time, and sends more drivers out to areas expecting bookings so that they can respond to online bookings sooner. The company has also built its own mapping layer over Google Maps that has been translated to local dialects for drivers. Founded in January 2011, Olacabs currently operates in Mumbai, Delhi, Bangalore and Pune. Read more

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1 Response to "Indian Startup Uses Live Traffic Heatmaps To Provide Cabs"

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